Boscov's East
4500 Perkiomen Avenue, Reading, PA 19606
Hours: Monday through Saturday 10am-9pm, Sunday 11am-5pm

Telephone: (610) 779-2000
Boscov's East
Store Manager
Todd Gimbi
E-mail The Store Manager at
The  Restaurant at Boscov's
Mon-Sat 7:30 AM -7:00 PM Sun 8:00 AM- 2:00 PM
Description - Innovative New Menus featuring our new paninis .
Dinners Served Daily.

Catering available for Weddings, Cocktail Receptions, B'Nai Mitzvahs and more.
Menus designed to your expectations. Call 610-370-3718



On Tuesday, October 21, 2014 Boscov’s Department Store will again host our popular, FRIENDS HELPING FRIENDS, a special day filled with fun and fundraising, to benefit area non-profit organizations. In October, 2013 FRIENDS HELPING FRIENDS day was a tremendous success, raising over $500,000 for service organizations in communities with Boscov’s stores throughout Pennsylvania, New Jersey, Delaware, New York and Maryland. We would like to invite your organization to join in the success of this year’s FRIENDS HELPING FRIENDS day.

Every 501c and 170c1 non-profit organization is eligible to participate. There is no cost or obligation to any participating organization. Your organization will be supplied with $5 shopping passes, as many as you want, to sell to friends, neighbors and family. Everyone who purchases a $5 Friends Helping Friends pass receives a 25% discount shopping pass* for purchases made only on October 21, 2014.  In addition, they are eligible to win fabulous door prizes including shopping sprees as well as valuable merchandise items. Your organization keeps the entire $5 from every shopping pass sold.

 For more information about Friends Helping Friends and how your non profit can participate in this great fundraiser please contact Nicole English  
Shop Extra Hours  Tuesday October 21,2014
  9 AM - 11 PM


Abilities in Motion
Adopt an Acre
American Cancer Society Bike-a-Thon - Clark's Crew
Amity Township Lioness Club
Berks Ballet Theatre
Berks Chapter Daughters of the American Revolution
Big Vision Foundation
Bird Chapter #460, Order of the Eastern Star
Boone Area Library
Boyertown Community Library
Buddy Rescue Foundation
Community United Church of Christ
Cub Pack 237- La Salle Academy- St. John the Baptist de la Salle
Cub Pack 358 - St. Catharine of Siena
Daniel Boone Cheerleading
Exeter Ambulance Association
Exeter Community Band
Exeter H.S. Eagles Alumni Association
Exeter H.S. Stage Crew
Exeter Township Special Fire Police
Exeter Township Volunteer Fire Department
Fairchild "Feral Friends" Foundation
Faith Chapter #444 O.E.S.
Flying Dutchmen Ski Club
Friends of Exeter Community Library
Friends of the Daniel Boone Homestead
Gibraltor Fire Company
Girl Scouts Troops 1046/1909
Grace Evangelical Lutheran Church
Holy Cross United Methodist Church
Holy Trinity Church of God Ladies Ministries
Hugh Obrien Youth Leadership
Immaculate Conception Women's Society
King's Gym
Krista Staudt Memorical Scholarship Fund
Mentors for Berks Youth
Oley American Legion Post 878
Philanthropic Education Organization, Chapter BC
Reading Area Firefighters Museum, Inc.
Reading Symphony Orchestra
Relay for Life Team: Kutztown, PA
Robeson Lutheran Church
Safe Kids Berks County Inc.
Seyfert Wesleyan Church
Shady Hollow Assisted Riding
St. Catherine's 50+ Club
St. James Evangelical Lutheran Church
St. John Lutheran Church
St. Nicholas Russian Orthodox Church
The Lions Club of Exeter Township
The Ringgold Band
The Salvation Army
VFW Post 411 Ladies Auxiliary
Woman's Club of Exeter Township
Zion Baptist Church


Exeter Township Volunteer Fire Department

Exeter Special Fire Police 9 AM- 2 PM

Coffee and Fudge Sampling

9AM- 2PM
Candy Department

Stop by and enjoy samples of gourmet coffee, Boscov’s famous fudge and chocolate covered pretzels.

Bra Fit Clinic

9AM- 2PM

Lingerie Department
8 out of 10 women are wearing the wrong bra! Visit our Lingerie Department and have our bra fit experts help you find the perfect fit.

Tie Clinic
9AM- 2PM

Men’s Suit Department
Learn quick and easy tips to tie the perfect Windsor Knot, Four in Hand Knot, and Cravat.

Scarf Tying Workshop
9AM- 2PM

Accessories Department
Learn traditional scarf tying styles and trendy ways to wear your fashion and winter scarves this season.

 Kids Corner
All Day

Children’s Department
Coloring Station.


Join us in our Cosmetics Department today and use your Friends Helping Friends pass to save 15% off your cosmetics and fragrance purchases. 

Just a few things to mention:

-Free 7 piece Lancôme gift with any $35 Lancôme purchase.

-Free 7 piece Elizabeth Arden gift with any $32.50 Arden purchase. (Presale only)

-Estee Lauder color portfolio $37.50 with any Lauder purchase. (A $250 value)

- Clinique Value gift sets in fragrance and skincare

-Choose from over 250 men and women’s fragrances. Many gift sets available and free gifts with purchase.

-Book any appointment on this day if you would like to spend some time with our Beauty advisors and have your own personal consultation free!


Tuesday, Oct. 28, 2014
6-7 PM
Halloween Costume Parade
Get an early start on your trick-or-treating this year.  All costumed children under 12 are invited to our costume parade.  Walk around the store and collect delicious treats along the way. 

FREE Mini Jack-B-Little Pumpkin Decorating
We’ll supply the mini Jack-B-Little pumpkins and decorating supplies. Make yours cute, funny, or scary.  It’s yours to take home!

Make ‘n’ Take
Decorate your own Halloween Trick-or-Treat bag and take it with you!


October 24th – 25th

 $7 from every bottle of Advanced Génifique, Génifique Eye Light Pearl™ and the Génifique Holiday Set sold at Boscov's Lancome counters will be donated to benefit research and treatment at
St. Jude Children’s Research Hospital.



Boscov’s Supports our local
Animal Shelters
Saturday, October 18th, 2014
11 AM- 2 PM

Join Boscov’s East as we help raise awareness for the Humane Society of Berks County
Throughout the event, enjoy:
On-site Adoptable Pets
Information on how to volunteer or adopt a pet
Scavenger Hunt
A chance to donate items to HSBC


Boscov's and the 911 Cell Phone Bank have partnered to promote responsible cell phone recycling and provide emergency communications to those in need. 

Customers who have used cell phones are encouraged to drop them off at the Customer Service desk at any Boscov's location.  Collected cell phones will be sent to the 911 Cell Phone Bank for processing.  In return, the 911 Cell Phone Bank will provide law enforcement in communities served by Boscov's with free emergency cell phones for seniors and victims of abuse.

About 911 Cell Phone Bank:
The 911 Cell Phone bank is an initiative of The Charitable Recycling Foundation, Inc., a 501(c)(3) non-profit organization.  It was created to provide an ongoing and readily available source of emergency cell phones to meet unexpected and urgent needs of vulnerable residents in communities nationwide.  Since its inception, the 911 Cell Phone Bank has generated more than 80,000 emergency cell phones for victim services organizations nationwide.  

Do you have a hobby, talent or information you'd like to share?
Join the faculty of Boscov's Campus of Courses in Reading Fairgrounds or East Malls ...

Boscov's is looking for talented people who would like to teach their own special talent, hobby or share knowledge with others during our Campus of Courses program.  You need not be a professional instructor, but you must be able to communicate well with others to share with them your own particular skill.  We have openings in all course areas including calligraphy, languages, cake decorating, arts & crafts, needlework, financial planning, health & fitness, interior decorating and anything and everything others might enjoy learning.  Class schedules are being created for early 2014.  Morning, afternoon and evening schedules are available.  

Interested?  Please call Nicole English, Boscov's Public Relations Manager at (610) 370 -3704.

The Registry at Boscov’s

Attention all brides and grooms….

When you register for your wedding with The Registry at Boscov’s, you’ll not only receive exactly what you want, but you’ll get fabulous perks too!

  • A Couple’s 15% off Shopping Pass* (Valid for 60 days from registry date; includes almost everything)
  • Registry Rewards Certificate- Earn a 10% rebate on all gifts purchased through your registry at Boscov’s- it works just like a Boscov’s Gift Card*
  • Fabulous Free Gifts from top brands just for registering for their products*
  • More Free Gifts when certain brands are purchased for you*
  • Registry Wrap-Up Discount- 10% off most items remaining on your registry* (5% off small electrics & floor care)
  • Invitation Enclosure Cards for your guests including a special offer for them*
  • Complimentary Gift Wrap for all registry purchases

*See registry consultant for full details

To get started, register online at or contact our dedicated registry consultant at Boscov’s East:  
Gwen Williams (610) 779-2000 or

Located at Boscov's East Courtesy Desk. 
Please call
(610) 779 -2000 for more information.    


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